Monthly Archives: May 2021

Active Travel, Adventure Travel, bike trips, Eco-friendly resorts and hotels, ecotourism, Uncategorized

Adventure Travel Rebound: 9 Trip Ideas for 2021

Sacha Lodge, an ecolodge set on a 5,000-acre ecological reserve in the heart of Ecuador’s Amazon Basin, is a haven for nature lovers, birdwatchers, scientists and adventure seekers.

Adventure travel is expected to recover about three to four years before mass travel – and grow more rapidly, according to a recent report by the Adventure Travel Trade Association (ATTA) at the first-ever Adventure Travel Xpo,. In fact, tourism ministers and secretaries around the world have identified adventure and nature travel as leading segments in the travel industry’s restart.

Here are nine adventure travel vacation ideas for 2021. 
 
1. Ecuadorian Amazon Adventure: Sacha Lodge, an ecolodge set on a 5,000-acre ecological reserve in the heart of Ecuador’s Amazon Basin, is a haven for nature lovers, birdwatchers, scientists and adventure seekers. It features luxury accommodations, first-class meals and expert native guides. Step into the heart of the animal and bird kingdom, home to eight species of monkeys, 50 species of bats, anteaters, three-toed sloths, ocelots, and birds of more colors than you could ever imagine. https://www.sachalodge.com/

2. MTB Hut System in Southern Utah: The new Aquarius Trail Hut System offers a backcountry mountain biking experience like no other in the region. A system of five huts furnished with beds, a bathroom and a fully stocked kitchen has been strategically placed along a 190-mile route through some of Utah’s most scenic backcountry.  https://aquariustrail.com/

3. Explore National Parks by RV: Blacksford is a new recreational vehicle rental business with an all-inclusive pricing model that includes unlimited miles, no generator fees, bedding, bath and kitchen supplies, free Wi-Fi, free annual national park pass and 24-hour roadside assistance. Blacksford also curates road trip experiences by connecting travelers with vetted campsites, guides and other hand-picked attractions. https://www.blacksford.com/

4. Ride the Mighty Mississippi: Join Cycle of Life Adventures on a 2,057-mile bike tour from the humble headwaters of the Mississippi River in Minnesota’s Lake Itasca to its mouth at the Gulf of Mexico near New Orleans. Along the way, pass Minnesota’s many lakes, the metropolises of Minneapolis, St. Louis and Memphis, the rolling farmlands of Wisconsin, Iowa and Illinois, and the levees of Louisiana. And while the tour is southbound, it isn’t all downhill. Take on the entire 33-day trek or any one of four shorter stages. https://cycleoflifeadventures.com/

5. City Slicker Dude Ranch Retreat: At Red Reflet Ranch, a 28,000-acre guest ranch in Ten Sleep, Wyoming, guests stay in fully stocked private cabins and enjoy farm-to-table cuisine while participating in equestrian programs, cattle branding, hiking, mountain biking, ATVing, fly fishing, shooting, family-friendly activities and cooking classes. https://red-reflet-ranch.net/

6. Galapagos Glamping: Scalesia Galapagos Lodge is situated in the highlands of Isabela Island on the slopes of a volcano, about 20 minutes from the town of Puerto Villamil. The modern, luxurious, safari-style tent resort is in the middle of a magical forest with a spectacular view of the coast of Isabela Island, the Pacific Ocean, and other islands of the Galapagos archipelago dotting the horizon. http://www.scalesialodge.com/

7. Tiny House Basecamp: With sustainably built, LEED-certified “tiny house” cabins, Fireside Resort in Jackson Hole, Wyoming, embraces modern, yet rustic design and presents a fresh approach to luxury lodging. Nestled in a wooded setting at the foot of the Teton Range, the cabins allow guests to get back to nature while enjoying the intimacy of a boutique hotel and the ambiance of their own cozy residence. https://www.firesidejacksonhole.com/

8. Cycle Across the USA: Plan an epic bike tour or bikepacking trip of your own with the assistance of the Adventure Cycling Association. To help riders find their way, the organization offers maps for 50,000 miles of bike routes through the U.S. and into Canada, the Bicycle Route Navigator app and other resources. Cross the country on the TransAmerica Trail, ride the Rockies on the Great Divide Mountain Bike Route or try a shorter adventure in between. https://www.adventurecycling.org/

9. Yellowstone Adventure: A stay at The Wilson Hotel in Big Sky, Montana, offers the opportunity for outdoor adventures in the surrounding mountains, rivers and Yellowstone National Park. Go hiking through shaded forests and wildflower-filled alpine meadows, float or fly fish a clear, cool river, experience the adrenaline rush of lift-served mountain biking, or tour the natural wonders and wildlife of the world’s first national park. https://thewilsonhotel.com/

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Active Travel, bike trips, cycling trips, festivals & events, New York State tourism, Uncategorized

TD Five Boro Bike Tour is Back in NYC, Aug 22

Cyclists will again take over New York City’s roads and bridges, for the TD Five Boro Bike Tour, taking place August 22, 2021 © Karen Rubin/goingplacesfarandnear.com

The TD Five Boro Bike Tour is back! Bike New York and its city government partners announce that the popular ride will once again welcome bike lovers from across New York and around the country on its new date of Sunday, August 22, 2021.

“Preparations are underway for the 43rd edition of the TD Five Boro Bike Tour, and we couldn’t be more excited,” said Ken Podziba, President and CEO of Bike New York. “We’re thrilled and so grateful that we can once again host our celebrated car-free ride this year—and what better time to announce it than during Bike Month.”

The event, which typically has drawn up to 32,000 riders annually and opens 40 miles of NYC’s busiest roadways for cyclists, returns to a city energized by cycling thanks to the 2020 bike boom and an increased demand for Open Streets across the five boroughs.

“New York City is proud to celebrate the cycling boom—and the return of iconic events that highlight great neighborhoods in all five boroughs—by welcoming the TD Five Boro Bike Tour this summer,” said New York City Senior Advisor for Recovery Lorraine Grillo. “We look forward to welcoming locals and tourists alike to enjoy a safe, exciting event this year.”

“Given the pivotal role that bikes have played in protecting the health, wellness, and safety of New Yorkers through the pandemic—especially for essential workers commuting to their jobs—it feels right that bikes will also play a part in powering New York City’s economic revitalization,” Podziba remarked. “The Tour has been a landmark event for NYC for decades, and it’s a true highlight for international tourism. We hope our ride will continue to support the city we call home as we all strive to come back strong from these hardships.”

“Now more than ever, New Yorkers need a safe and welcoming space to reconnect, to celebrate,” he added. “Bike New York is hard at work making the 2021 Tour into the joyful and safe day of community fun that cycling enthusiasts have treasured for nearly half a century.”

The TD Five Boro Bike Tour is a fundraising event for Bike New York, a 501(c)(3) nonprofit with a mission to provide free bike education opportunities to New Yorkers. Proceeds from the ride fund public classes that reach over 25,000 children and adults each year, with special focus given to improving cycling access and resources to residents of neighborhoods historically overlooked in infrastructure improvements. In addition to free classes held at Community Bike Education Centers located in all five boroughs, Bike New York has introduced bike safety education programs into area middle schools, co-developed a job training and placement program for bike mechanics with Brooklyn’s One Community, and helped pilot a free bike rental system in Shirley Chisholm State Park. 

Though the organization’s 2020 education and events calendar was suspended in response to the pandemic, Bike New York introduced virtual programming to inform new bike boom cyclists and keep seasoned members of the city’s cycling community engaged and connected. The 2021 TD Five Boro Bike Tour will support the return of Bike New York’s in-person classes while sustaining their online offerings, which reached more than 30,000 viewers worldwide in 2020.

Details about the August 22 event, including registration information, total number of participants, and changes to the event format, will be released in the coming weeks. “With the safety and well-being of participants being our highest priority, we will continue working with our government partners to monitor the changing Covid-19 climate and will adapt the Tour to satisfy all requirements that may be in place at any given time until ride day,” Podziba confirmed.

Riders are advised to subscribe to Bike New York’s newsletter and social media for the latest updates about the 2021 TD Five Boro Bike Tour.

For info: https://www.bike.nyc/events/td-five-boro-bike-tour/

See:

32,000 Cyclists Take Over NYC Streets for 41st TD Five Boro Bike Tour

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camping trips, camping-glamping, camping-glamping-RVs-adVANturing, New York State tourism, Outdoors Travel, Uncategorized

New York State Forms Partners with Tentrr for Glamping Sites in Four State Parks in Hudson Valley

Tentrr camping site at the Sebago area of Harriman State Park, New York. The tenting service has a partnership with New York State to provide 45 glamping sites at four state parks in the Hudson Valley.

New York State is partnering with a tent camping service to provide 45 glamping sites at four State Parks in the Hudson Valley. Tentrr’s fully outfitted campsites are available to reserve at the Sebago and Silver Mine areas of Harriman State Park in Orange and Rockland Counties; Taconic State Park and Lake Taghkanic State Park in Columbia County; and Mills-Norrie State Park in Dutchess County.

The service provides tents, sleeping accommodations and an array of equipment needed for camping at each site. All items are set up and ready to use upon arrival for added convenience and sites are maintained by Tentrr staff.

All locations include a 10-foot by 12-foot, canvas-walled tent atop a raised platform. Each site is outfitted with a queen-sized bed and memory foam mattress, a propane heating source, a solar-powered “sun” shower, a camp toilet, water container, Adirondack chairs, a fire pit, grill, and a picnic table with storage and benches.  

Guests have the option of single, double, and triple sites. Singles sleep up to six (two occupants in the main tent and four occupants in a provided pop-up tent). Double sites – or buddy sites – sleep up to 12 (two occupants in each of the two main tents and four occupants in each of the two provided pop-up tents) and triples can accommodate group camping. 

“Camping at a State Park is an ideal way to explore the great outdoors with friends and family,” Governor Andrew Cuomo said. “This partnership continues our work to create diverse and exciting destinations to attract visitors to New York’s great outdoors, enhance our tourism economy, and help people experience all that the State has to offer.”

“The partnership with Tentrr is an opportunity to reach new visitors and encourage more New Yorkers to get outside and be active,” State Parks Commissioner Erik Kulleseid said. “We look forward to kicking off this summer and connecting people with the Hudson Valley’s many outdoor offerings. Not everyone has the equipment or the knowledge to enjoy camping in a state park, and this partnership is a great way to introduce this classic outdoor experience to more New Yorkers.” 

“As a New York City-based company, it is great to partner with our home state supporting its incredible park system across the region,” said Todd King, Vice President of Marketing at Tentrr. “Through Tentrr, we hope New Yorkers and out-of-state visitors alike will explore the incredible natural resources and parks the state has to offer. Tentrr makes it easy to find an amazing site to enjoy the state’s vast landscapes and inspiring scenery.”

New York State Executive Director of Tourism Ross D. Levi said,”Camping is a terrific way to experience New York State’s great outdoors, and this new service will make it easier than ever to enjoy New York’s unparalleled State Parks. I LOVE NY looks forward to promoting the availability of these extensively outfitted sites as part of the wide variety of camping offerings available across the state to residents and visitors alike.”

While Tentrr’s sites are naturally socially distanced, Tentrr adheres to state guidelines for maintaining and sanitizing the sites. Tentrr will continue to keep sites clean and wiped down with high-grade sanitizers and encourages guests to follow recommended COVID requirements and protocols. For more details on Tentrr’s COVID-19 protocols, visit here. 

The Tentrr partnership complements Governor Cuomo’s NY Parks 100 initiative, which renews the historic commitment to investing and expanding the State Park system by committing at least $440 million over the next four years. This critical period of revitalization will culminate in the 2024 celebration of the 100th anniversary of the State Park Act, which first created our nation-leading State Park system in 1924 under Governor Al Smith. NY Parks 100 will continue crucial investments in park infrastructure while enhancing opportunities to reach the full range of New York State’s recreational and cultural offerings, including local parks and trails, regional flagship parks and historic sites, and vast wilderness parks. The initiative will focus on creating places to recreate locally, relieving overcrowded parks, welcoming new visitors, and protecting New York State’s environmental and historic legacy. This new plan will ensure people from all communities and across all ages and abilities can fully experience our outdoors, our culture, and our heritage. 

For more information, visit www.tentrr.com.

The New York State Office of Parks, Recreation and Historic Preservation oversees more than 250 parks, historic sites, recreational trails, golf courses, boat launches and more, which were visited by a record 78 million in 2020. For more information on any of these recreation areas, call 518-474-0456 or visit www.parks.ny.gov, connect with us on Facebook, or follow on Instagram , Twitter or on the State Parks blog.

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Active Travel, National Parks, Outdoors Travel, Uncategorized

ExploreBetter Online Guide Aids Summer Travel Planning to National Parks

National Park concessionaire Delaware North launches online guide to make extraordinary outdoor adventures in America’s most iconic natural destinations more accessible for all

Hiking the John Muir Trail, Yosemite National Park. With travelers flocking to national parks this summer, national park concessionaire Delaware North has launched ExploreBetter.com, an online guide to aid planning © Karen Rubin/goingplacesfarandnear.com

BUFFALO, N.Y. – Americans are dusting off their bucket lists ahead of summer travel season, and iconic natural destinations such as Yosemite, Yellowstone and Grand Canyon National Parks are high on their lists. ExploreBetter.com is an online lifestyle platform that can simplify travel planning and make extraordinary outdoor adventures more accessible to first-time and even experienced National Park and other outdoor enthusiasts. 

Already, the national parks are among the most popular destinations being snapped up by travelers bursting to get out after a year of confinement. And just in time, the CDC has lifted masking and social distance requirements for those who are fully vaccinated; it is expected that the mask requirement will also been lifted for federal buildings and federal lands. At this writing, masks were still required on airplanes, trains, buses and at airports and ports.

ExploreBetter.com shares trip-planning destination insights, accommodations, activities and inspiration featuring Grand Canyon, Olympic, Sequoia and Kings Canyon, Yellowstone and Yosemite National Parks as well as New York’s Niagara Falls State Park. In addition to crowd-pleasing activities such as guided tours and other sightseeing suggestions, ExploreBetter.com is also the place for inside tips on active adventures like rock climbing, fishing and stargazing as well as romantic, wellness-oriented and even pet-friendly activities.

With content curated by site publisher and long-time National Park concessionaire Delaware North, ExploreBetter.com draws on insider knowledge of the parks and surrounding regions. The site plans to include contributions from members of the Bay Area Travel Writers, one of the country’s oldest regional professional travel journalist organizations, in the near future.

“First-time visits to National Parks can be overwhelming, and even seasoned visitors need fresh ideas. We’re simplifying travel planning so first-time visitors can plan with confidence and experienced visitors can always find new and exciting reasons to return,” explained Andy Grinsfelder, vice president of sales and marketing for Delaware North’s parks and resorts division. “As partners in the stewardship of many of these iconic destinations, we want visitors to experience unforgettable moments and forge deeper connections, not just with one another, but with their surroundings.”

With 2020 National Park visitation down by roughly 90 million visitors due to pandemic travel restrictions, ExploreBetter.com is intended to help encourage and restore responsible and sustainable visitation to National Parks and other iconic destinations. An upswing in National Park visitation was seen in data collected by U.S. Travel beginning in the spring of 2021, which fits with research that shows Americans continue to desire leisure trips to outdoor locations that are safe, socially distant and allow them to relax, disconnect, spend time with family and have new experiences. 

At the lodging properties it operates, Delaware North last year implemented its Rest Assured Commitment to Care comprehensive health and safety program, including re-engineered operating procedures to minimize contact risk and bolstered hygiene protocols aligned with guidelines of the U.S. Centers for Disease Control and Prevention (CDC).

Delaware North Parks and Resorts operates lodging, food, beverage and retail services, recreational activities, and educational programming at destinations in North America, Australia and New Zealand. This includes lodging in and near many iconic national and state parks, including Grand Canyon, Yellowstone, Shenandoah, Sequoia & Kings Canyon and Olympic National Parks and Niagara Falls State Park, as well as at cultural attractions such as Kennedy Space Center Visitor Complex. To learn more about Delaware North’s hospitality management expertise, visit https://www.delawarenorth.com/divisions/parks. 

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Hotels, Hotels & Resorts

Hotel Association Launches ‘Safe Stay’ with Event in Hawaii

HONOLULU– To highlight American Hotel & Lodging Association’s commitment to hosting guests in a safe and clean environment, the organization is partnering with states and elected officials to launch a series of “Safe Stay” events across the country to increase awareness among travelers about the industry’s health and safety protocols. An event in Hawaii on May 5 was the first in this series.

With projections showing Hawaii is expected to be in the top five states with the highest number of hotel job losses for 2021, American Hotel & Lodging Association (AHLA) president and CEO, Chip Rogers and Hawaii Lieutenant Governor Josh Green joined in the event on May 5 to underscore efforts to bring hotel employees back as hotels prepare for summer travel.

In Hawaii, the total projected job loss for the year amounts to an estimated 20,029 jobs. Industry analysts estimate that hotel employment is unlikely to reach pre-pandemic levels until at least 2023, and recovery for the industry is not projected until 2024.

When selecting a hotel, enhanced cleaning and hygiene practices continue to rank as a guests’ number two priority, just behind price. At the onset of the pandemic, the hotel industry launched “Safe Stay,” an initiative focused on enhanced hotel cleaning practices, social interactions, and workplace protocols to meet the new health and safety challenges and expectations presented by COVID-19. These industry-wide guidelines were designed to prepare America’s hotels to safely welcome back guests and employees. 

Further, nearly half of consumers view vaccine distribution as a key to travel. As more Americans are vaccinated, the hotel industry is committed to promoting safe travel while also creating a standardized safety experience nationwide through the Safe Stay initiative.

With vaccinations and testing become more widespread, and infection and hospital rates declining, hotels are seeing an uptick in leisure travel, with 61% of Americans expected to travel for leisure this summer according to a poll conducted by Morning Consult and commissioned by AHLA.

But while leisure travel outlook continues to grow, the hotel industry is still hurting from this pandemic. Business travel is down 85% from pre-pandemic levels and is not expected to fully return until 2024. Unlike leisure travel, which can often be booked or changed at the last minute, meetings and events are scheduled months, if not years, in advance.

“Tourism is an important industry that brings thousands of jobs to Hawaii, supports the livelihood of many residents and provides resources for hospitals, schools and cultural and environmental stewardship,” saidLieutenant Governor Josh Green. “As we continue the COVID-19 vaccination rollout and maintain public health best practices, we are optimistic Hawaii can safely reopen for summer travel with the support of our hospitality industry.”

The event followed the introduction of the Save Hotel Jobs Act, introduced by U.S. Senator Brian Schatz (D-Hawaii) and U.S. Representative Charlie Crist (D-Fla.), which will provide targeted relief to the ailing hotel industry until travel returns to pre-pandemic levels. While many other hard-hit industries have received targeted federal relief, the hotel industry has not. In fact, hotels are the only major hospitality and leisure segment yet to receive direct aid. 

“While leisure travel will start returning this year as more and more people are vaccinated, business and group travel will take significantly longer to recover and is a major source of employment for the hotel industry. We remain optimistic, but the road to recovery for the hotel industry is long and we need support, especially in states like Hawaii. The Save Hotel Jobs Act will help support the hotel industry with targeted relief in order to stem permanent losses and keep hotel workers employed,” said Chip Rogers, president and CEO of AHLA. “As we begin to welcome back travelers, Safe Stay’s rigorous health and safety protocols, which were designed in accordance with CDC guidelines and reviewed by the CDC, will continue to help create peace of mind.”

The American Hotel & Lodging Association (AHLA) is the main national association representing all segments of the U.S. lodging industry. Headquartered in Washington, D.C., AHLA focuses on strategic advocacy, communications support and workforce development programs to move the industry forward. In the wake of the COVID-19 pandemic, hospitality was the first industry impacted and it will be among the last to recover. That is why AHLA is committed to promoting safe travel while also creating a standardized safety experience nationwide through the Safe Stay initiative. With an enhanced set of health and safety protocols designed to provide a safe and clean environment for all hotel guests and employees, hotels across America are ready to welcome back travelers when they are ready to travel. Learn more at www.ahla.com.

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Hotels & Resorts, Importance of Tourism, Resorts, Uncategorized

Hospitality Industry Calls on Congress to Pass Save Hotel Jobs Act

Citing a loss of 3.1 million leisure and hospitality jobs lost during the coronavirus pandemic and with hotels expected to end 2021 down 500,000 jobs, the hotel industry is calling on to Congress to pass the Save Hotel Jobs Act © Karen Rubin/goingplacesfarandnear.com

Download Fact Sheet on 2021 State Job Loss Here

The American Hotel & Lodging Association (AHLA) released new data showcasing the ongoing devastating impact of COVID-19 on hotel industry employment, including projected hotel job loss through the end of 2021. Without targeted relief from Congress, nationwide, hotels are expected to end 2021 down 500,000 jobs. Hotels are the only major hospitality and leisure segment yet to receive direct aid.

The top five states projected to end 2021 down the highest number of jobs include:

  1. California: 67,169 jobs lost
  2. Florida: 39,560 jobs lost
  3. New York: 38,028 jobs lost
  4. Nevada: 22,282 jobs lost
  5. Hawaii: 20,029 jobs lost

The release of this data follows the introduction of the Save Hotel Jobs Act, legislation to provide targeted federal relief to the ailing hotel industry workforce including up to three months of full payroll support. AHLA and UNITE HERE, the largest hospitality workers union in North America, joined forces last week to call on Congress to pass the Save Hotel Jobs Act. The bill, introduced by U.S. Senator Brian Schatz (D-Hawaii) and U.S. Representative Charlie Crist (D-Fla.), provides a lifeline to hotel workers, providing the assistance they need to survive until travel returns to pre-pandemic levels.

Unfortunately, the road to recovery for the hotel industry is long, the AHLA stated. The recent uptick in leisure travel for spring and summer is encouraging for hotels, however, business travel—the largest source of hotel revenue—is down 85% and is not expected to begin its slow return until the second half of this year. Full recovery is not expected until 2024. 

“While many other hard-hit industries have received targeted federal relief, the hotel industry has not. The Save Hotel Jobs Act will provide critical support to hotels and their workers during this crucial period,” said Chip Rogers, president and CEO of AHLA. “We need Congress to pass the Save Hotel Jobs Act to help hotels retain and rehire employees until travel demand, especially business travel, begins to come back.”

No industry has been more affected by the pandemic than hospitality, the AHLA stated. Leisure and hospitality has lost 3.1 million jobs during the pandemic that have yet to return, representing more than a third of all unemployed persons in the United States, according to the Bureau of Labor Statistics. Even more stark, the unemployment rate in the accommodation sector specifically remains 330% higher than the rest of the economy.

Empty or permanently closed hotels have also had a ripple effect on communities throughout the country, hurting a wide range of businesses that rely on the presence of hotel guests, such as restaurants and retail, hotel supply companies and construction. For every 10 people directly employed on a hotel property, hotels support an additional 26 jobs in the community, from restaurants and retail to hotel supply companies and construction, according to a study by Oxford Economics. With hotels expected to end 2021 down 500,000 jobs, based on the pre-pandemic ratio, an additional 1.3 million hotel-supported jobs are in jeopardy this year without additional support from Congress.

This crisis has been especially devastating in urban areas, hurting minority communities, the AHLA stated. Urban hotels, which are more reliant on business and group travel and more likely to host larger events, ended January down 66% in room revenue compared to last year. According to recent reports, New York City has seen one-third of its hotel rooms—more than 42,000—wiped out by the COVID-19 pandemic, with nearly 200 hotels closing permanently in the city.

Read more about the Save Hotel Jobs Act here.

The American Hotel & Lodging Association (AHLA) is the main national association representing all segments of the U.S. lodging industry. Headquartered in Washington, D.C., AHLA focuses on strategic advocacy, communications support and workforce development programs to move the industry forward. In the wake of the COVID-19 pandemic, the hospitality industry was the first industry impacted, and it will be among the last to recover. That is why AHLA is committed to promoting safe travel while also creating a standardized safety experience nationwide through the Safe Stay initiative. With an enhanced set of health and safety protocols designed to provide a safe and clean environment for all hotel guests and employees, hotels across America are ready to welcome back travelers when they are ready to travel.

Learn more at www.ahla.com.  

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benefits of travel, Benefits of Travel & Tourism, Uncategorized

National Travel and Tourism Week 2021 (May 2-8) Celebrates ‘the Power of Travel’

Discovering the delights of the Mesquite Flat Sand Dunes, Death Valley National Park. National Travel and Tourism Week 2021 reminds people of the importance of the $2.6 trillion travel industry that supports 17 million jobs and an infinite number of life-long memories and experiences © Karen Rubin/goingplacesfarandnear.com

National Travel and Tourism Week (NTTW) taking place May 2-8 is the annual celebration of the contributions of the U.S. travel industry. This year, it spotlights the critical role that travel will play in driving economic recovery efforts and building the path forward through the theme Power of Travel.

Celebrated annually the first full week in May, NTTW was created by Congress in 1983 to elevate the economic power of travel in the U.S. This year, the 38th annual NTTW arrives at an opportune moment to recognize the importance to the U.S. economy of initiating a post-pandemic travel recovery.

“NTTW takes on a special significance this year as the travel industry looks to rebound quickly from the pandemic and accelerate recovery efforts,” said U.S. Travel Association President and CEO Roger Dow. “The past year was incredibly challenging, but we saw the full power of the travel industry on display in the way we united and supported one another through this crisis.”

“Before the pandemic, travel generated $2.6 trillion in economic output, supported 17 million American jobs and delivered a $51 billion trade surplus to the U.S.—evidence of the outsized role the industry will play in America’s broader economic recovery,” said Dow.

However, this vital revenue source stemming from business and leisure travelers was severely diminished amid the pandemic.

In 2020, the entire U.S. travel industry lost half a trillion dollars in travel-related spending—10 times the economic impact of 9/11. Nationally, total travel-supported jobs accounted for a staggering 65% of all U.S. jobs lost amid the pandemic.

With such disparate losses, it is clear that a broader economic recovery hinges on a recovery within the travel industry.

“While the rapid pace of vaccinations has provided hope that a return to normal is on the horizon, a resurgence in travel demand is not inevitable,” the USTA said in a statement. “Without aggressive federal action to reopen the travel economy and spur demand, the travel industry’s recovery is expected to take as long as five years—far too long to wait for the workers whose livelihoods depend on this vital industry.

“But with the right measures in place, we can get people moving again in a safe and healthy way, restore our workforce and help power a broader economic recovery. The travel industry needs sustained relief to ensure businesses can maintain operation and workers can stay on payrolls until sustained demand can truly take hold.

“Importantly, policymakers must also identify the path to reopening our borders and safely restarting international inbound travel, as well as restarting professional meetings and events; these are crucial segments of our local economy, without which we cannot fully recover.

“The road ahead is challenging, but the travel industry is resilient and has an incredible ability to bounce back from hard times. We recovered after 9/11, after the 2008 financial meltdown, and after health scares such as Zika, Ebola and SARS. This is the toughest challenge the U.S. travel industry has ever faced, but we know  travel is one of the best-equipped industries to lead a revival.

“If lawmakers act now to jumpstart recovery efforts and get Americans moving, then all of us can get back to doing what we do best more quickly—providing quality job opportunities for Americans of all background, reconnecting family and friends, and showing the world what makes the U.S. the best place to visit.”

This week, TSA reported the highest number of travelers coming through airports, 1.6 million, while car rentals, hotels, AirBnBs and attractions, especially those around national parks, are booking up, a clear demonstration of pent-up demand being unleashed. Now the question is whether the industry will be able to accommodate it and how long it will be sustained. That will depend largely on the ability of the nation to vaccinate as many people as possible, so that travelers and workers feel safe and venues can increase capacity and operating hours.

National Travel and Tourism Week also reminds travelers of the pleasures and value of travel – of getting together, sharing the delight in exploring and learning and doing new things, meeting new people where they live, embracing other cultures and environments, and sharing memorable, even life-changing experiences.

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